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Product details
File Size: 6225 KB
Print Length: 577 pages
Page Numbers Source ISBN: 0071664181
Simultaneous Device Usage: Up to 4 simultaneous devices, per publisher limits
Publisher: McGraw-Hill Education; 3 edition (May 24, 2010)
Publication Date: May 24, 2010
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B004HHP8TA
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#152,507 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
The third edition of Cultures and Organizations manages to significantly improve a great book. As a professor I have become deeply cynical of new editions -- I see shameless textbook producers make trivial changes every 18 months to kill off competition from used books. Fortunately this is not a text and the changes are real improvements from the previous edition.If you are interested in globalization or comparative cultures you will want to buy and read this book even if you have already devoured the second edition. The most obvious changes: the expanded chapter (2) on studying cultural differences, the new proposed cultural dimension of indulgence (8), and the new chapter on evolution of cultures (12) are more than worth the time and effort of acquiring the new book.This new edition resolves a dilemma for me: I was always torn between recommending Cultures and Consequences or Cultures and Organizations as an intro to Hofstede's ideas for someone who wanted a deep understanding of the research. I would now recommend that everyone, academic, business person, or curious reader, start with the third edition of Cultures and Organizations.
If you travel overseas or work with organizations outside the U.S., I recommend that you read this book. The concept that culture forms the software of the mind intrigues me. In my travels I find that people in other countries do not view many things in the same way that I do. This book provides a framework for analyzing different viewpoints through consideration of the cultures from which they grow. For example, the author considers the cultural values of individualism versus collectivism. He argues that individualism may be almost completely explained by the wealth of a society - the wealthier the society the more individualism one finds expressed. Collectivism tends to dominate as a cultural value where wealth is not pervasive; consequently, in much of the world, collectivism prevails as a cultural value over individualism.The book reviews values from Western, Asian, and global perspectives. While many values overlap, the author delves into the areas where cultural values differ within each of these perspectives. This, too, adds value to the book.Overall, I think that the book encourages one to consider the cultural lenses through which one views the world. It provides an analytical framework to undertake this process. The author recognizes that one cannot escape one's own culture when looking at others (the software of the mind concept). I had the impression that he prefers cultural responses more in keeping with his Dutch background.The book encouraged me to consider the positive and negative aspects of different cultural features. The author would argue that the act of viewing a culture positively or negatively requires acceptance of a cultural viewpoint. I agree, but I think that this is part of the book's value; it encourages one to consider one's own mental landscape. I did not agree with all of the author's conclusions and believe that there are influences that lie outside the book's purview that affect people's behavior. Nevertheless, if you want to look at the software in your own mind, this is a good place to start.
I first read/studied this book when I did my MBA in Graduate school. Since then, I have read and re-read it and each time, it has uncovered and unleashed more wisdom upon me on this topic. Not only does the book teach me how to isolate and be conscious of cultural sensitivities, it, more importantly reveals how unconscious, most people (we interact with) are on this topic. Cultural dimensions are examined and topics such as the "Power Distance", "Authority", "Time" "Non-Verbal communication", "Uncertainty avoidance", "Collectivism versus individualism", and "Femininity versus masculinity" are studied and explained in deeper depth.I find that reading this book together with another book titled "International Business Communication" by Dr. David A. Victor would greatly enhance your understanding of the theories and concepts expounded by Dr. Hofstede. Dr. Victor invented a model (LESCANT) that simplifies the understanding of "Software of the Mind". "LESCANT is an acronym that represents seven areas in which cultural issues arise when dealing with international business communication. The acronym stands for Language, Environment, Social Organization, Context, Authority, Non-Verbal, and Time. Dr. David A. Victor, who is a professor of management and the Director of International Business Programs at Eastern Michigan University, created the model." [....]I strongly recommend both books.Jovita Nsoh, CISSP, CISM, CITA-P, MCASenior Security ArchitectMicrosoft CorporationSeattle, WA
Having worked internationally as a marketing researcher for more than two decades, I can say that the book basically reflects my own observations but feel the authors over-interpret their data. Methodologically, it does not strike me as rigorous (e.g., confusion of factor and cluster analysis, use of stepwise regression, how scale usage patterns are handled). The authors also let their political views intrude a bit too much in my opinion, which draws into question their interpretation of their data in some parts of the book. All that said, if you work internationally it's probably a must read, given its influence, and the book is a strong reminder that culture does matter in the business world.
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